Mentionwell is the AEO (Answer Engine Optimization) blog engine. It runs one loop for every site you onboard: measure where answer engines cite you and your competitors, explain why each cited page won, and act by drafting the articles that close the gap — with a human in the loop exactly where it matters.
Drop in your URL. Mentionwell crawls the homepage, sitemap, robots.txt, and structured data, then synthesizes a brand profile, audience, pitch rules, competitor set, content taxonomy, and a batch of starter headlines tuned to the questions AI engines are already answering.
A buyer-intent prompt corpus runs across up to ten answer engines and the locales you care about. For every prompt Mentionwell captures the engine answer, the fan-out sub-queries, and every cited URL with position and source type — owned, competitor, or third-party.
Every cited page is scraped and fingerprinted: schema, headings, word count, byline, statistics, and claim-level facts. You see exactly what each engine lifted and why — not a single vanity score, but URL-level evidence and a share-of-voice trend you can stand behind in front of a CMO.
The recommendations engine ranks the top actions per scan. For each, Mentionwell runs the multi-stage pipeline — research, outline, draft, editorial critic, metadata, FAQ, embedding, and image generation. Choose a normal draft or a Run + AEO draft that injects the scan evidence into the outline, draft, and FAQs.
The editorial critic auto-rewrites anything below its confidence bar before the draft leaves the pipeline. With autopilot on, articles publish automatically — but any draft built on thin research or below the auto-publish confidence bar is held for your review rather than shipped unattended. Kanban gates let you add approval at any stage.
Articles serve from the public Reader API, fire as an HMAC-signed publish webhook, or commit as MDX to your repo. Each one ships with BlogPosting + FAQPage + BreadcrumbList JSON-LD, RSS, JSON Feed, sitemap entries, a per-article .md mirror, and a site-wide llms.txt — then pings IndexNow, Bing, and the Google Indexing API.
You see where you're losing across answer engines before you write a word — so the next article is the one that actually moves share of voice.
Citation rankings are non-deterministic. Mentionwell reports URL-level citation evidence and trends with confidence, not a single number quoted as if it were precise.
Optional per-article scan injection, optional kanban approval gates, and an automatic hold on thin-research or low-confidence drafts. Hands-off when you want it, hands-on when it matters.
The articles are yours. Reader API, signed webhooks, or GitHub MDX today; direct per-CMS push rolling out. No lock-in, full export anytime.
It measures where AI answer engines (ChatGPT, Claude, Gemini, Perplexity, Copilot, Google AI Overviews, AI Mode, Grok, Exa, DeepSeek) cite you and your competitors, explains why each cited page won, and then drafts and ships the articles that close the gap — the measure → explain → act loop, also called AEO (Answer Engine Optimization).
It can. With autopilot on, the Auto Agent drafts and publishes on the cadence you set. There's one safety net: if the research on a topic comes back thin, or the editorial critic's confidence is below the auto-publish bar, that article is held as a draft for you to review instead of being shipped unattended. You can also require human approval at any stage in the kanban.
Wherever you want — Mentionwell is headless. Pull from the public read-only Reader API, receive an HMAC-signed publish webhook, or commit MDX to your GitHub repo. Direct per-CMS push (WordPress, Webflow, Ghost, Shopify, Notion) is rolling out; today those land via the signed-webhook adapter path, and the WordPress plugin receives them natively.
Drop a domain and Mentionwell crawls the homepage, sitemap, robots.txt, and structured data, then synthesizes a brand profile, content taxonomy, competitor list, and starter headlines. The first AEO baseline scan runs right after, so day one you get a complete picture of where you and competitors are cited.
No. AEO scan context is optional and per-article. When you create an article you choose a normal draft or a Run + AEO draft — comparison posts and competitor-alternative pages usually benefit; a brand update or opinion piece often doesn't. It's never a forced rewrite.
Mentionwell launches June 1, 2026. We're letting sites in week by week — drop your email and we'll reach out when your spot is ready.
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