01 What is AEO (Answer Engine Optimization)? +
AEO is the practice of structuring content so it gets surfaced as the direct answer — and cited as a source — across answer engines like ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews, and Google AI Mode. Mentionwell does AEO end-to-end: it tracks where you and your competitors are cited across 10 engines, then ships question-led articles with FAQs, BlogPosting + FAQPage JSON-LD, and a citation-friendly structure on every draft.
02 How does Mentionwell measure AEO? +
Every site gets a continuous AEO scan across up to 10 engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, Exa, DeepSeek). For every prompt we capture the engine answer, fan-out queries, every cited URL with position and source type (owned / competitor / third-party), and we extract claim-level evidence from each cited page. The dashboard rolls all of this up into share of voice, a citation table, a competitor panel, and a recommendations engine.
03 How is AEO different from SEO? +
Classic SEO ranks blue links on Google. AEO ranks inside the answer — the AI Overview, the ChatGPT response, the Perplexity card. The shape of the win is different: instead of clicks from a SERP, you get cited as a source inside an AI-written answer. Mentionwell does both: AEO is the primary frame, but every article still ships full SEO — keyword research, sitemap, RSS, JSON-LD, internal linking, image alt text, canonical URLs.
04 What about GEO and LLMO — is that the same thing? +
GEO (Generative Engine Optimization, term coined in a 2023 Princeton paper) and LLMO (LLM Optimization) are sub-disciplines of AEO. GEO targets generative engines that synthesize answers and cite sources; LLMO targets the crawlers and the training surface (GPTBot, ClaudeBot, PerplexityBot, llms.txt). Mentionwell rolls both into the AEO platform — every article ships citation-shaped structure, evidence-backed claims, llms.txt entries, and explicit AI crawler allowlisting.
05 Which AI engines does Mentionwell track? +
Ten engines: ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, Exa, and DeepSeek. The robots.txt + llms.txt explicitly permits GPTBot, ChatGPT-User, OAI-SearchBot, ClaudeBot, Claude-User, Claude-SearchBot, anthropic-ai, PerplexityBot, Perplexity-User, Google-Extended, Applebot, Applebot-Extended, Bingbot, CCBot, Meta-ExternalAgent, Amazonbot, Bytespider, and cohere-ai. Bot crawls are tracked per site so you can see which engines are actively reading your pages.
06 Where does my blog actually live? +
Wherever you want. Mentionwell is headless. Pull articles from the public read-only Reader API or the mentionwell-reader npm package, receive HMAC-signed webhook posts on publish, or commit MDX into your GitHub repo. Direct push into WordPress, Webflow, Ghost, Shopify, or Notion is rolling out per-CMS — today those land via the signed-webhook adapter path (the WordPress plugin already receives them natively). Every article also gets RSS, JSON Feed, sitemap entries, BlogPosting + FAQPage JSON-LD, and a site-wide llms.txt for AI ingestion.
07 Can I bring my existing blog? +
Yes. Mentionwell imports from WordPress (XML or REST), Webflow, Ghost, Substack, RSS, sitemap, or manual paste — slugs are preserved so existing rankings stay intact. Once imported, the bulk-optimize pass refreshes metadata, injects FAQs where missing, and year-refreshes stale references for AEO. You can also export everything anytime as Markdown, WXR, or a zip with images.
08 Does Mentionwell run on autopilot? +
Yes. Set headlines per week and the days/UTC hours you want articles to ship; the Auto Agent generates the planning topic queue, runs the AEO scan on whatever cadence your plan supports, drafts the articles, runs the editorial critic, generates 4K images, and publishes automatically. There's one safety net: if research on a topic comes back thin or the editorial critic's confidence is below the auto-publish bar, that article is held as a draft for you to review rather than shipped unattended. You can also stay manual at any stage and approve drafts in the kanban.
09 What languages does Mentionwell write in? +
Six tier-1 locales today, all native generation rather than translation: English (US), English (UK), German, French, Spanish, and Hebrew with full RTL support. Each locale has its own prompt-level guardrails — spelling, idiom, pronouns, currency, decimal/date format, quotation marks. Hebrew gets the deepest spec: no niqqud, gershayim quotes, Latin-script brand-name code-switching, gender-inclusive phrasing, and RTL rendering on every article. Tier-2 locales (pt-BR, it-IT, nl-NL, ja-JP, zh-CN, ar-SA) are on the 2026 H2 roadmap.
010 Who builds Mentionwell? +
Mentionwell is built by ZipLyne (ziplyne.agency) — an AI-product agency that builds AI-powered products and business automation. Mentionwell came out of internal tooling that ZipLyne now ships as a standalone product.